Ms. Cinde Law Senior Vice President, Customer Experience and Digital Leader, Asia Affinity

Marsh

Topic introduction


Personal profile


Cinde is part of Marsh Asia leadership team focusing on growth of its Affinity business and digital proposition in Asia. Cinde is a psychologist with passion for experience-led digital strategies and solutions, which has positioned her as a trusted advisor to clients seeking to define viable business model, achieve exceptional financial results and enhance the experiences they deliver to their end customers. Her keen ability to identify emerging trends and leverage cutting-edge technologies has helped organisations stay ahead of the curve and seize new growth opportunities.

Cinde began her career with Accenture as a management consultant, and has accumulated over 15 years of consulting experience in Asia and Europe. Working with Fortune 500 clients, she has played a pivotal role in driving sustainable business growth through leading large-scale change and digital transformation, and organisational change programmes.

With a genuine enthusiasm for meeting new people and hearing diverse perspectives, Cinde firmly believes in the power of goodwill, compassion, and the ripple effect of positivity they bring to her personal and professional endeavours.